Job Description

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Summary:

The Director, Access Strategy Lead for Multiple Myeloma, serving as single point of contact in support of holistic access strategy and implementation of Market Access tactics, will be responsible for driving access-customer specific launch strategies, content related development, and alignment of associated tactic execution to achieve the brand strategic imperatives and objectives for Pre-approval Information Exchange (PIE), launch and beyond. The Access Strategy Lead will own the end-to-end Access customer journey and partner extensively with other brand team members to develop and orchestrate execution of the overarching brand strategy.

This role is aligned to CELMoDs and IMiDs, as a core brand team member, reporting to US MAx directly as part of the Hematology Access Strategy organization.

• Develops Brand / Therapeutic Area Access pre-launch/launch strategy & imperatives, inclusive of pricing, access, reimbursement, patient services and dispensing, in collaboration with core brand team members across functions.

• Owns end-to-end customer journeys across Access customers (e.g., PBMs, health plans, and organized customers)

• Directs and aligns functional teams, within MAx and more broadly, to holistic Access strategy, (i.e., Pricing & Contracting, Patient Access Support Services, Account Executives, BI&A, Finance, Policy, etc.), ensuring functional area launch plans and execution are coordinated and connected to brand/therapeutic area strategic imperatives.

• Uses insights from market research and analytical models to understand and assess macro events/trends, customer segments and preferences, that inform potential implications to business and tactic design

• Leads communication plan(s) and Access narrative for brand/therapeutic area internally, as well as externally in partnership with brand related communications

• In partnership with Pricing, defines launch access goals and discretionary GTN targets aligned to Brand/TA access strategy

• In partnership with other Access Strategy Leads, identifies broad macro-landscape changes in the healthcare system; Leads strategic projects to build the organization for future success

• Defines success across all relevant Access customer segments

• Leads Associate Director team members in the tactical execution of:

  • Strategic planning aligned to US Myeloma/CELMoD strategy and identify refinements to access strategy/launch strategy, tactical plans and specific tactics based on established performance metrics

  • Operation planning and relevant communications, required to implement Access tactics, and activate appropriate action(s), driving internal initiatives that address external opportunities/challenges

  • Collaboration with training team(s) to develop training and support Access Field team on training, BMS tools and resources, market intel, policy landscape, etc., to ensure team is equipped to engage key customers on access topics both prior to launch (PIE) and at launch.

  • Collaboration with internal and external stakeholders (i.e., Field Sales, Omnichannel capabilities, agencies, PReP team) to create personalized content by customer type, leveraging agile, modular content production processes as appropriate

  • Ensuring field roles interfacing with Access customers receive relevant materials in concert with the content production process

• Leads IMiD LOE planning, communication, and coordination to minimize GTN impact and ensure smooth transition for patients and customers

Qualifications:

• BA/BS degree or equivalent. MBA and/or PharmD preferred

• Knowledge of US access environment and guidelines, including key customer preferences, needs and regulatory processes

• Strong interpersonal and communication skills (written and verbal) with ability to synthesize complexity into transparent and easily understood messages

• Demonstrated leadership/collaboration/broad matrix navigation skills, building relationships across teams and Functions (e.g., PASS, Trade team, Medical, Commercial, Field, PReP, HEOR, Policy, Advocacy, Analytics)

• Proven ability to adapt to new processes and adopt new capabilities (e.g., agile ways of working, modular content creation)

Key Competencies desired/preferred:

Customer oriented mindset

• Adopts a Market Access customer-focused mindset

• Understands needs and preferences of different access customers in the US access environment, specific to the TA

• Deeply understands access customer journey and experience

• Demonstrates ability to deliver on access customer needs and optimize patient experience

Scientific expertise

• Knowledge of TA/product, clinical landscape

• Understands regulatory guidelines and landscape

• Has a strong learning mindset and passion for science

• Prioritizes staying current with the latest data

Access excellence

• Possesses expert knowledge of key Access processes and capabilities (Access needs, environment, pricing & reimbursement, contracting, value proposition and story development, HEOR, communications with field teams)

• Experience developing and executing Access strategies, marketing tactics, and execution plans within timelines, budget, and compliance standards

• Applies best of MAx & HEOR capabilities to access customer engagement

• Adopts evolving technology to be able to provide better user experience for customers

• Identifies industry trends from various sources available and improves BMS Access capabilities

• Has experience working with agencies

• Has familiarity with modular content and MLR process for content development

Analytical fluency

• Demonstrates strong strategic thinking and analytical skills, with ability to interpret insights from data and analytics

• Drives sophisticated analytics, along with BIT partner, to understand access customer segments and inform access customer journeys

• Seeks performance engagement data and insights from field teams to inform feedback and evolving strategies

Teamwork/agile

• Fosters a collaborative environment and creates strong rapport to effectively partner with cross-functional stakeholders (WW MAx, Field teams, HEOR teams, Medical, Commercial, BIT, Market Research, Policy, and Advocacy)

• Acts as point of contact to MAx capabilities and ensures that MAx capabilities are engaged to execute on access tactics

• Demonstrates ability to work in a flexible and agile operating model

• Embraces changes and leads on new ways of working

• Models integrity and good judgment in navigating compliantly in accordance with BMS policies and procedures

Leadership/ enterprise mindset

• Adopts ownership mindset of brand, across all functions and customer types

• Understands brand customers

• Demonstrates an ability to influence matrix organization and problem-solving mentality

• Demonstrates ability to drive long-term brand strategy

• Invests in developing self and others (talent development)

The starting compensation for this jobis a range from $196,390 to $238,000 , plus incentive cash and stock opportunities (based on eligibility).

The starting pay rate takes into account characteristics of the job, such as required skills and where the job is performed.

Final, individual compensation will be decidedbased on demonstratedexperience.

Eligibility for specific benefits listed on our careers site may vary based on the job and location. For more on benefits, please visit our Working With Us (bms.com)

Benefitofferingsare subject to the terms and conditions of the applicable plans then in effectand may include the following: Medical, pharmacy, dental and vision care. Wellbeing supportsuch asthe BMS Living Life Better program and employee assistance programs (EAP). Financial well-being resources and a 401(K). Financial protection benefits such as short- and long-term ]]> <

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